Biergarten Karnataka Food Festival 2025

Core Brand Assets

Visual Extensions
Visual Identity
Video/content production

Fragments that form a whole

Every year, Biergarten Brewery & Kitchen celebrates the Karnataka Food Festival – a tribute to a state that’s a mosaic of accents, kitchens, playlists, and Friday-night pints. This year’s identity draws from the warmth of the Kowdhi quilt of North Karnataka; square patchworks of reused fabrics stitched into rhythmic geometry, paired with colours inspired by vibrant risograph inks and traditional quilts.

Tracing the Threads

A study of Kowdhi quilts, regional textures, and everyday artefacts mapping the colours, patterns, and cultural cues that informed the visual language.

 

Extending the Pattern

What begins as a study of stitched forms expands into a cohesive identity applied across menus, digital creatives, and motion while retaining its cultural character.