Araku
Core Brand Assets
Visual Extensions
Website UI/UX
First coffee to shape the complete seed-to-cup journey
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Lotmore aims to craft spaces that lift the burden of clutter and chaos. Practical and form-changing, Lotmore's intelligent furniture solutions are meticulously crafted to alleviate genuine challenges, empowering their customers to embrace every moment and create room for the fullness of life.
We came on board to help them with the following –- Coin the brand name
- Create a concrete brand narrative that articulates its positioning
- Create a brand identity and ownable design system that embodies the idea of space-saving, not just promises it
First coffee to shape the complete seed-to-cup journey
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How do you compile thousands of ingredients lists, products, community stories, and medical professionals in a way that doesn’t overwhelm? Meet people where they are and expedite the user’s journey.
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Lorem ipsum dolor sit amet consectetur. Vestibulum auctor vestibulum sed sit. Quam aliquam aliquet adipiscing mauris praesent quis odio enim. Urna dolor tempus elit mi eu risus massa at. Quis aliquam amet praesent aliquam proin. Vel tortor cursus arcu mi amet..
Lorem ipsum dolor sit amet consecteur, vestibulum auctor
Lorem ipsum dolor sit amet consectetur. Vestibulum auctor vestibulum sed sit. Quam aliquam aliquet adipiscing mauris praesent quis odio enim. Urna dolor tempus elit mi eu risus massa at. Quis aliquam amet praesent aliquam proin. Vel tortor cursus arcu mi amet.
To accentuate the functionality of Lotmore’s offerings, we envisioned crisp, dynamic illustrations on a 25° isometric grid.
The products distinctly stand out with polished corners and neat folds. These standout characteristics were used as core elements to sculpt various ownable and expandable design systems. Fascinatingly clubbed with negative spaces, our canvases beckon room for thought and open doors to imagination.
Website
Our team saw months of strategy, positioning and designing come alive as we created the Lotmore Website.
A dynamic isometric illustration system, coupled with simple yet brand specific iconography, micro interactions that were a delight to animate, and visual treatments and graphics that expanded the identity seamlessly, were a few such details that we believe allowed us to pour life into this website design.
3D films
We partnered with a 3D modeling and rendering agency Render Frame to create precise renders of the Lotmore product line. Apart from accuracy we wanted the renders to emulate warmth and depict the superior functionality of the products.
